During a working session held on April 9, 2024, Ms. Erin Atan, Regional Corporate Affairs Director of HEINEKEN Asia Pacific Pte Ltd., raised specific concerns about the challenges that businesses are facing. Mr. Nguyen Quang Vinh, Vice President of VCCI, expressed VCCI's welcome and commitment to support Heineken in seeking appropriate solutions through dialogue with relevant authorities.

The discussion also touched on tax policies and sustainable development. Ms. Erin Atan praised the efforts of the Vietnamese Government in considering transitioning to specific tax regimes for the beverage industry. She also shared Heineken's experiences in implementing sustainable development programs, encouraging the participation of other businesses.

VCCI Vice President Nguyen Quang Vinh welcomed Heineken's contributions to Vietnam's sustainable development and pledged that VCCI would continue to support Heineken through dialogue with relevant authorities and providing information on new policies.

Heineken is a globally renowned beer brand with over 150 years of experience. The company has been developing in Vietnam for over 30 years, known for famous beer brands such as Heineken, Tiger and Larue. By using renewable energy, minimizing waste, and protecting water sources, Heineken not only contributes to economic development but also cares for the environment and society at the highest level. Additionally, Heineken supports education, healthcare, and cultural activities in Vietnam.

The collaboration between VCCI and Heineken not only focuses on the development of individual businesses but also aims for the comprehensive sustainable development of the FMCG industry in Vietnam by providing information, supporting market access to new markets, and enhancing the competitiveness of businesses. VCCI and Heineken are committed to maintaining a close cooperative relationship to advance the FMCG industry in Vietnam further on the path of sustainability and comprehensive development, for the benefit of businesses, communities, and the nation.