Tien Tien Garment always puts product quality and customer trust first

Over the years, despite the general difficulties of the economy and global fluctuations, the company has maintained sustainable and stable development, even surpassing ambitious revenue targets. In 2024, Tien Tien Garment Joint Stock Company is expected to achieve revenue of VND1,300 billion, higher than the initial target of VND1,100 billion. This is the result of continuous efforts in strategic orientation, investment in technology and people, as well as flexibility in adapting to the market.

Correct market orientation

Recently, the garment export industry has faced fierce competition from other countries, along with major fluctuations in the international market due to the impact of the Russia-Ukraine conflict, so correctly identifying the target market has become a vital factor for businesses. Tien Tien Garment Joint Stock Company has demonstrated its acumen and strategic vision by strongly shifting its export market to the US, a large and potential consumer market. Despite being affected by external factors, the company has maintained stability in its strategy.

The company not only focuses on increasing export volume but also seeks to optimize costs, ensuring high competitiveness. While many businesses face difficulties due to rising raw material costs, Tien Tien Garment Joint Stock Company has proactively linked production with partners in rural areas, where labor costs are lower. This is an effective strategy to help the company reduce production costs, thereby improving competitiveness while maintaining high product quality.

Investing in tech, quality materials, and workforce development

In order to maintain long-term competitiveness, Tien Tien Garment Joint Stock Company constantly invests in modern production technology. Over the years, the company has always been at the forefront of applying new technologies to the production process, from automating the production line to applying advanced management software to optimize the work process. In particular, the company also focuses on researching and using high-quality raw materials at competitive prices, helping to increase product value and optimize costs.

Pioneering investment in technology not only helps increase labor productivity but also improves product quality, meeting the increasingly stringent requirements of international customers, thereby further consolidating its position in the garment export industry.

In addition to investing in technology, Tien Tien Garment Joint Stock Company also pays special attention to developing human resources. The company always considers people as the key factor determining sustainable success. One of the outstanding strengths of Tien Tien Garment Joint Stock Company is its good treatment policy for employees. The company is committed to providing a professional and dynamic working environment, while creating conditions for employees to develop their careers, improve their skills and income.

Mr. Tran Van Dung, General Director of Tien Tien Garment Joint Stock Company said: “Tien Tien is committed to boosting its competitiveness by leveraging its internal strengths, staying at the forefront of technology, and investing in human resources to enhance labor productivity. The company aims to provide high income for employees, fulfill its obligations to the state budget, and continuously improve the factory environment to ensure the best working conditions for its workforce.”

Thanks to the special attention to the lives and development of workers, Tien Tien Garment Joint Stock Company not only maintains a stable workforce but also creates a positive working environment, helping the company always achieve high productivity and efficiency.

Protecting reputation, upholding commitments, and sustainability

One of the important factors that helps Tien Tien Garment Joint Stock Company overcome all challenges and maintain stable development is protecting reputation and keeping commitment to customers. Even in difficult circumstances, the company always puts product quality and customer trust first. Accordingly, it is always proactive in working with partners, improving production processes and providing products that meet the highest standards, meeting the strict requirements of major markets such as the US, Korea, Japan, and the EU.

Especially during the COVID-19 pandemic, when many companies faced production disruptions and reduced orders, Tien Tien Garment Joint Stock Company still maintained production and orders and did not disrupt the supply chain. This perseverance has helped the company maintain customer trust, while further strengthening its position in the international market.

With a sustainable development strategy and the ability to quickly adapt to market fluctuations, Tien Tien Garment Joint Stock Company is on track to become one of the leading export enterprises in the Vietnamese garment industry. The company's goal is not only to increase revenue but also to develop sustainably, protect the rights of employees, and ensure a safe and quality working environment.

Tien Tien Garment Joint Stock Company is affirming that despite difficulties and challenges, with a clear strategic vision, strong investment in technology and people, they will continue to maintain and expand their position in the garment export industry.

Tien Tien Garment Joint Stock Company has proven its ability to overcome difficulties, face challenges and always find the right directions for sustainable development. Thanks to a suitable development strategy, effective investment in technology and human resources, the company is constantly affirming its position as one of the leading garment export enterprises in Vietnam. The success story of Tien Tien Garment Joint Stock Company is a clear demonstration of the resilience and flexible adaptability of a business in a volatile market context.