To support enterprises in improving business performance, expanding markets, and building sustainable customer relationships, on June 12, VCCI Thanh Hoa – Ninh Binh organized the training program “Effective Sales and Customer Service Skills,” attracting more than 70 participants, including entrepreneurs, managers, and sales professionals from various businesses.

Mr. Do Dinh Hieu, Director of VCCI Thanh Hoa – Ninh Binh.

In his opening remarks, Mr. Do Dinh Hieu, Director of VCCI Thanh Hoa – Ninh Binh, noted that in a rapidly changing business environment, where consumer needs and behaviors are becoming increasingly diverse, enhancing sales and customer service skills has become an essential requirement for every enterprise.

“Customers are the most valuable asset of any business. In an increasingly competitive market, companies need not only to sell products and services but also to build trust, create positive customer experiences, and maintain long-term relationships. These are key factors that enable businesses to develop sustainably and strengthen their competitiveness in the marketplace,” Mr. Hieu emphasized.

During the training program, the instructor shared practical knowledge and modern sales trends, focusing on topics such as identifying and approaching potential customers, communication and persuasion techniques, developing professional sales processes, handling customer objections, customer care before, during, and after sales, and enhancing customer experience in the digital era.

Overview of the training course.

In addition to theoretical sessions, the program dedicated significant time to discussions and exchanges on real-life business situations. The practical experiences shared during the course provided participants with new perspectives on developing effective sales strategies and improving customer service quality.

Mr. Le Anh Tuan, Director of Habeco Central Region Trading One Member Co., Ltd., expressed his appreciation for the training program organized by VCCI Thanh Hoa – Ninh Binh. Through the course, participants were able to update their knowledge of modern sales methods and tools while strengthening customer care skills to increase conversion rates, retain loyal customers, and enhance corporate branding.

The training course is one of the practical initiatives within VCCI Thanh Hoa – Ninh Binh’s ongoing business support program. It contributes to improving workforce quality, strengthening management capabilities, and supporting the business community in achieving sustainable development amid economic integration and digital transformation.