This program contributes to the goal of training 10,000 chief executive officers (CEOs)—an objective established in Resolution 68-NQ/TW, issued by the Politburo on May 4, 2025, regarding the development of the private sector. In alignment with this, the Vietnam Chamber of Commerce and Industry (VCCI) has partnered with Andrews University (USA) to launch a CEO training program for Vietnamese enterprises. The total tuition for the program is 50 million VND, which is heavily subsidized by VCCI and various sponsors. Consequently, each participant is required to pay only 4.5 million VND (excluding VAT) to cover general course expenses.

Designed with a focus on practical, "real-world" application, the program consists of 26 in-class sessions held on Fridays and Saturdays. The instruction is delivered by Vietnamese experts with extensive experience in senior management, executive leadership, or consulting for major corporations. Additionally, the program features guest sessions with prominent business leaders who share their professional insights and experiences.

+ Module 2 (Optional, held in the USA): Upon completing the foundational business administration training, participants will have the opportunity to receive a 50% scholarship to attend a corporate management program at Andrews University in the USA in 2027 (taking place in Michigan and Chicago). The estimated all-inclusive cost per participant is 2,900 USD (covering tuition, field trips, certification, hotel accommodation in the USA, meals, local transportation, and excursion fees; international airfare is not included). Graduates of the program will be awarded a certificate of completion from the Global Executive Institute at Andrews University. VCCI cordially invites interested enterprises to submit their registration forms to the Vietnam Potential Development Center (VCCI), located at 9 Dao Duy Anh, Kim Lien, Hanoi. Please also send a copy via email to tiemnangviet@vcci.com.vn or contact us at 0919937986. There is no limit on the number of participants per enterprise; however, priority for class placement will be given based on the order of registration. Should the number of registrations exceed the designated class capacity, applicants will be placed on a waiting list for future sessions.

Sincerely,

The Organizing Committee

Proposed Training Program

Day 1

+ Opening Ceremony

+ Vietnam’s economy and policies in the new context: Opportunities, challenges, and solutions for SMEs.

+ Managing legal issues within the enterprise.

Day 2

+ The Founder: The journey of creation and leaving a legacy.

Day 3

+ The CEO: Innovation strategies and digital transformation in the Digital Era.

+ Quality Assurance (QA) and achieving exceptional customer delight.

Day 4

Effective and sustainable business management: From mindset to operations.

Day 5

Strategic business management.

Day 6

Developing leadership capabilities for CEOs.

Day 7

Lean management in the Digital Era.

Day 8

+ The CEO and the application of AI (Artificial Intelligence) in business.

+ Field trip/site visit to a model enterprise.

Day 9

+ Marketing management in the Digital Era.

+ The "one-person" enterprise (leveraging AI for automation).

Day 10

Tax policy and tax risk management. Day 11

Analysis of corporate financial statements.

Day 12

Human capital management in enterprises.

Day 13

+ Defense of business plans.

+ Closing ceremony and presentation of program completion certificates.

PROGRAM INSTRUCTORS AND SPEAKERS

1. Ms. Ha Thi Thu Thanh, MSc

A leading expert in Vietnam in the fields of corporate governance, auditing, and business consulting, she currently serves as Chairwoman of the Vietnam Institute of Directors (VIOD). She was recognized by Forbes in 2017 and 2019 as one of the 50 most influential women in Vietnam.

As a co-founder and former Chairwoman/CEO of Deloitte Vietnam—one of the "Big 4" international audit firms—she also holds the positions of Vice Chairwoman of the Vietnam Women Entrepreneurs Council and is a member of the Prime Minister’s Advisory Council for Administrative Procedure Reform.

2. Dr. Can Van Luc

Dr. Luc serves as the Chief Economist at BIDV and is a member of the Prime Minister’s Policy Advisory Council. He holds an MBA and a PhD in Business Administration from Monash University (Australia). A former senior research fellow at Harvard University (2007–2009), he has also worked with the International Monetary Fund (IMF) and the U.S. Federal Reserve (FED) in 2008.

3. Mr. Nguyen Huu Thai Hoa, MSc

A strategy expert, he previously served as Chief Strategy Officer for both FPT Corporation and VNPT Group. His professional background also includes roles as Deputy General Director of Schneider Electric Vietnam and General Director of Quality Assurance for Schneider Electric in the Asia-Pacific region. He is an active promoter of a culture of innovation, creative business philosophy, and the entrepreneurial spirit. He currently serves as the Chairman of the Board and CEO of DigiLife (Digital Life Multimedia Joint Stock Company). Passionate about the music of Trịnh Công Sơn, he has produced numerous albums and organized concerts featuring Trịnh’s music both in Vietnam and abroad.

4. Dr. Dinh Viet Hoa

Dr.Dinh Viet Hoa is the Chairman of the Vietnam National Entrepreneurship Association (VINEN) for the 2021–2026 term. A former lecturer at Vietnam National University, Hanoi, he is an expert in leadership studies and the author of several books on entrepreneurship and leadership mindset. He has played a significant role in fostering the startup ecosystem.

5. Dr. Nguyen Viet Anh

Director of Andrews University in Vietnam; Associate Professor of Strategic Management at Andrews University. He possesses over 30 years of experience in postgraduate management at Vietnam National University, Hanoi; Griggs University (USA); and Andrews University (USA) in Vietnam. He also serves as a consultant for numerous projects involving businesses in Vietnam.

6. Assoc. Prof. Dr. Vu Tri Dung

A leading marketing expert in Vietnam, he is a senior lecturer in the Department of Marketing at the National Economics University, the French-Vietnamese Center for Management Education (CFVG), and CMC University. With over 30 years of experience in training and consulting, he has worked with hundreds of top-tier Vietnamese enterprises on topics such as marketing management, customer service, customer care, and business strategy.

7. Ms. Doan Van Anh (MSc)

Ms. Doan Van Anh has nearly 20 years of experience in senior management and Human Resources Director roles across various domestic and international companies. She serves as an instructor for the VCCI Council of Businesswomen and the WeLead network for female leaders, and acts as a professional coach specializing in human resources practices for businesses.

8. Assoc. Prof. Dr. Vu Sy Cuong

He is currently a lecturer at the Academy of Finance (Vietnam), holding the academic rank of Associate Professor and a Ph.D. degree. He earned his Master’s and Ph.D. degrees in Tax and Financial Management from Paris Dauphine University (Paris 9) and the University of Paris 1 Panthéon-Sorbonne (France). He has extensive experience teaching at the Academy of Finance and providing training for top-tier business leaders in Vietnam.

9. Dr. Do Tien Long

He is currently a lecturer at the FSB Institute of Business Administration and Technology (FPT University) and previously spent many years as a lecturer at the University of Economics, Vietnam National University, Hanoi. With nearly 30 years of experience, he has taught and consulted for hundreds of leading Vietnamese enterprises on topics such as business strategy, leadership skills, and human resource management.

10. Huynh Minh Quoc (M.Sc.)

A leading expert in Vietnam on Lean 4.0 management, he currently serves as CEO of ISC Vietnam (M&G Group) and Chairman of the Board of Athena I&E. With over 20 years of experience, he is recognized for successfully implementing Lean 4.0, which has led to a 30% increase in operational efficiency. He provides consulting services to major corporations and has served as a Lean instructor at Toyota Australia.

11. Tuan Ha (M.Sc.)

Tuan Ha is the founder of Vinalink Academy (a digital marketing training institute) and serves as Chairman of VINALINK and THEVUON. He is an advisor for *Shark Tank Vietnam* and a co-founder and Vice Chairman of the Vietnam Marketing and Communications Community (VMCC). He is an expert in developing creative communication concepts and a strategic consultant for digital marketing for some of Vietnam’s largest corporations.

12. Dr. Tran Manh Nam

Dr. Tran Manh Nam holds a Ph.D. in Information Technology from the Hanoi University of Science and Technology. With over 16 years of experience in the Fintech sector, he currently serves as... He serves as the Director of the Enterprise Division at VNPAY—one of the few companies in Vietnam recognized as a "unicorn" (a tech enterprise valued at over $1 billion). He leads a team focused on designing comprehensive digital transformation and digital payment solutions for businesses.

13. Dr. Nguyen Van Phung

Dr. Nguyen Van Phung is the former Director of the Large Enterprise Tax Management Department under the General Department of Taxation. He possesses over 30 years of experience in tax administration, teaching, and providing consultancy to leading Vietnamese enterprises on matters of taxation and tax-related risk management.

14. Luu Xuan Vinh, LL.M., Attorney-at-Law

Luu Xuan Vinh is the CEO of Asia Legal. He is a Senior Member of the Chartered Institute of Arbitrators (CIArb) and the Singapore Institute of Arbitrators (SIArb). He serves as an arbitrator for the Vietnam International Arbitration Centre (VIAC), the Australian International Commercial Arbitration Centre, the Shanghai Arbitration Commission (SHAC), the Dubai International Arbitration Centre (DIAC), and the Beihai Arbitration Commission. Additionally, Mr. Vinh is a law lecturer at the Judicial Academy and frequently conducts legal training programs for the business community.

15. Dr. Tran Doan Kim

He serves as the Director of the Vietnam Potential Development Center under the Vietnam Chamber of Commerce and Industry (VCCI). With 30 years of professional experience, he has held senior leadership positions at the FPT Leadership Institute and the NovaGroup Leadership Training Center. He is also a lecturer at Vietnam National University, Hanoi, and a visiting lecturer for the Andrews University (USA) program in Vietnam.