The article by Nguyen Trang and Boris Sullivan notes that Viet Nam’s FDI story is one of relentless momentum. The country attracted 36.61 billion USD in registered FDI in 2023, up 32.1% from the previous year, underscoring its growing role as a manufacturing powerhouse.

Citing some reasons why Viet Nam shines, the writing points out the economic vigor. The country’s economy is projected to grow 5–6% annually, supported by strong consumption, exports, and investment. Its political stability provides a predictable environment, a rarity in emerging markets.

In terms of demographic dividend, with a labour force of about 56 million and an average age of 34.1, Viet Nam offers a young, skilled, and cost-competitive workforce, turning it into a preferred choice for labour-intensive industries like electronics and textiles

Regarding policy powerhouse, the writing says Viet Nam’s government has rolled out investor-friendly reforms, including the 2020 Laws on Investment and Enterprises and the Public-Private Partnership Law. The EU-Viet Nam Free Trade Agreement (EVFTA) is set to boost exports to Europe by 42.7% by 2025, making Viet Nam a gateway to global markets. The government’s pro-business policies and increasing integration into global trade agreements, such as the CPTPP and RCEP, position Viet Nam as a rising star in the region and making it a more attractive destination for long-term investment.

Viet Nam also holds sectoral strength. High-tech industries, particularly AI and semiconductors, are drawing heavy investment from Japan, the Republic of Korea, and Singapore. Viet Nam’s focus on high-tech industries has positioned it as a key player in global supply chains, particularly in electronics and telecommunications. Besides, real estate and renewable energy are also gaining traction.

The country’s strategic geographical location, coupled with its improving infrastructure and pro-business policies, further enhances its appeal to foreign investors.

Its FDI growth is outpacing others', driven by its economic dynamism, cost advantages, and strategic policies. The ability to attract high-tech investments and integrate into global supply chains has made it ASEAN’s FDI frontrunner, according to the article.