Regarding the consumer market, in March 2024, China and Hong Kong bought more than 36 million USD from Vietnam, down 44% compared to March 2023 and up 56% compared to the previous month. In the first quarter of 2024, Vietnam exported nearly 112 million USD of pangasius to this market, down 22% compared to the same period last year. This decrease was mainly because, in February 2024, both Vietnam and China had the Lunar New Year holiday. China and Hong Kong continue to be the largest import markets for Vietnamese pangasius, accounting for 27% of the total value of Vietnam's exports to markets.

Behind China and Hong Kong, the US imported nearly 31 million USD of pangasius in March 2024, a slight increase of 0.03% compared to March 2023 and nearly double compared to February 2024. This was also the month that recorded the highest pangasius export value to the US since June 2023. Cumulative exports of Vietnamese pangasius to the US in the first 3 months of this year reached nearly 65 million USD, up 12% over the same period last year. The average price of pangasius exports to the US in the first months of this year has increased compared to the fourth quarter of 2023 but is still lower than the same period last year.

Pangasius export turnover to the US in the first quarter of this year was one of the positive signs for 2024 with new orders when inventory in this country is decreasing.

In March 2024, Vietnam exported nearly 22 million USD of pangasius to the CPTPP market, down 8% compared to March 2023. In the last month of QI/2024, some markets recorded positive growth in pangasius imports, including Brunei, Canada, Japan, New Zealand, Chile,... Notably, Mexico was the country that consumed the most pangasius in March 2024 in the bloc, with an import value from Vietnam of nearly 5 million USD, down 21% over the same period last year. Followed by Japan with more than 4 million USD, up 26% over the same period last year and up 129% over the previous month. In QI/2024, CPTPP consumed more than 59 million USD of pangasius, an increase of 8% over the same period.

In the context of inflation and war with a series of supply security risks, countries tend to look for products with stable supply and reasonable prices, such as Vietnamese pangasius.