On May 20, 2025, the Prime Minister officially approved the investment policy and investor for the Sun PhuQuoc Airways (SPA) project, assigning it to Sun PhuQuoc Aviation Limited Liability Company (Sun Group). 

This represents not only an outstanding step forward for a new airline, but also marks a milestone in the development of Vietnam’s aviation and tourism sectors. SPA is envisioned as a commercial airline with charter services, designed to offer passengers a complete vacation experience from the moment they step on board.

Hub-and-spoke network: take Phu Quoc to the world and bring the world to Phu Quoc

Sun PhuQuoc Airways adopts a hub-and-spoke route model, positioning Phu Quoc at its core and connecting directly to major cities both in Vietnam and abroad, thereby shortening travel time and reducing reliance on transit points. Beyond well-established destinations, the airline also aims to expand its network to promising tourism markets that have yet to benefit from direct air links.

With Phu Quoc’s visa exemption policy for international visitors, the launch of direct international routes will serve as a major driver to attract global travelers to Pearl island more easily than ever. At the same time, domestic passengers will also benefit from a diversified flight network, enabling residents in provinces beyond Hanoi and Ho Chi Minh City to access Phu Quoc with greater convenience and speed.

With a mission embedded in its very name, Sun PhuQuoc Airways connects Vietnam’s island gem with key domestic economic and tourism hubs such as Hanoi, Ho Chi Minh City, Da Nang, and other major cities. For international markets, SPA sets its sights on linking Phu Quoc with major cities and leading tourist destinations across Asia, including Japan, South Korea, China, and other high-potential markets in the region.

Through this strategy, SPA aims to position Phu Quoc as an attractive global destination and a new regional air transit hub. At the same time, it seeks to serve as a bridge offering Vietnamese travelers expanded opportunities to explore the world via high-quality direct flights. 

“Resort in the sky”

“Resort airline” is the concept SPA aspires to realize. This innovative model combines transportation and tourism, where each flight is not merely a means of getting from one place to another but the beginning of a vacation, starting the moment passengers step on board and journey through the skies.  

With the ambition to transform every aircraft into a “resort in the sky,” SPA ensures that its passengers will enjoy truly comfortable flights, with amenities and services designed to create a sense of leisure and relaxation.

An optimized vacation in Phu Quoc for every traveler

SPA’s service standards are tailored to ensure that all types of passengers can access direct, fast, and convenient flights. The cabin environment is designed to reflect the vibrant colors of Phu Quoc’s island landscape, from aircraft livery to interior decor, from inflight music to cuisine and other services. According to SPA, the airline is dedicated to ensuring that travelers can feel the essence and beauty of Phu Quoc from the moment they board and recline their seats. 

Sun PhuQuoc Airways is also a strategic component of the ecosystem built by Sun Group on the Pearl island. Through its resorts, entertainment complexes, private beaches, restaurants, and performances, the airline will connect travelers directly with these signature destinations, creating a seamless experience, where each flight not only brings guests to their destination but begins a complete holiday experience from the sky to the ground.

SPA passengers will also enjoy exclusive benefits integrated across accommodations, dining, and premium entertainment within the Sun Group ecosystem. This combination not only elevates the travel experience but also helps optimize total trip costs: instead of purchasing services individually, travelers can enjoy a Phu Quoc vacation at a more reasonable price thanks to special incentives applied to each part of the journey. This is the core differentiator that Sun PhuQuoc Airways pursues – transforming “fly – stay – play” into a rational and convenient value system.

Phu Quoc International Airport is aimed to become a modern, welcoming gateway to the island

The investment approval for SPA not only clears the way for a new airline but also reflects a shifting market trend, from “convenient aviation” to “experiential aviation.”

“We are not building an airline just to serve a specific segment of customers. Sun PhuQuoc Airways was created to broaden travel, leisure, and exploration opportunities in Phu Quoc for all Vietnamese people and international travelers—through direct flights, reasonable costs, and a seamless experience that begins in the sky,” stated by Sun Group representative.