The Khanh Hoa Department of Tourism, working in collaboration with the Department of Information and Communications and the Nha Trang - Khanh Hoa Tourism Association, hosted a press conference in Nha Trang city on May 22 in order to unveil a fresh tourism stimulus programme for the local tourism sector.

Ponagar Tower in Nha Trang city (Photo: VNA)

The tourism stimulus package is scheduled to be implemented from June 1 and will last until the end of the year in line with the theme ‘Safe Vietnam Tourism” and "Vietnamese people travel in Vietnam". 

Tran Viet Trung, Director of the Khanh Hoa Department of Tourism, stated that 74 businesses have so far participated in the provincial tourism stimulus package and will offer discounts of between 20% and 50% on tourism products for travelers, while also ensuring a consistent quality with regard to services and products.

In order to improve the overall quality of the tourism stimulus scheme, Khanh Hoa is calling for a strong response from its local business community to devise high-quality tourism product packages in an attempt to stimulate tourism demand with a specific focus on services relating to health care, nightlife, and cuisine. 

According to the Khanh Hoa Department of Tourism’s plan, between now and the end of the year, the locality will be promoting tourism in a number of key markets nationwide such as Hanoi, Hai Phong, Ho Chi Minh City, and Can Tho. 

In addition, the province will be organising activities such as a workshop to discuss solutions aimed at improving the quality of tourism activities, a range of art events, and a contest to design tourism brands suitable for Nha Trang - Khanh Hoa.

Following the implementation of the stimulus scheme, Khanh Hoa province is expected to welcome 3.2 million visitors over the course of the year, including 1.5 million international visitors.

Last year, the locality received 7 million visitors, including more than 3.5 million foreign arrivals.