Masan Group has consistently been recognised as one of the Top 50 Sustainable Development Companies in Vietnam. This year, the group achieved all three award categories: E - Sustainable Resource Management, S - Human Resources Strategy for Sustainable Development, and G - Excellent Corporate Governance. This accomplishment highlights Masan Group’s commitment to a comprehensive sustainable development strategy.

Le Ba Nam Anh, head of Capital Markets & Strategic Initiatives, member of the ESG Committee of Masan Group said, "As a leading consumer-retail enterprise serving 100 million Vietnamese consumers and as a trusted partner of suppliers, we see the important role and influence of the group in upgrading the food value chain and contributing to Vietnam's Net Zero commitment by 2050. These ambitions require a break-through in thinking about future business model, in which sustainable development is not just about risk management but also an opportunity to make a difference, especially for customers, partners and the social community. "Doing Well By Doing Good – Our journey is the consumer’s journey."

Initially established as a spice factory in Ho Chi Minh City, Masan Group has grown into Vietnam's leading consumer-retail enterprise, operating nearly 30 factories and over 3,600 WinMart/WinMart+/WiN retail outlets nationwide.

In June 2024, Masan Group topped the Fortune Southeast Asia 500 rankings for the consumer goods and retail sector in Vietnam, with a revenue of $3.2 billion in 2023. The group has also excelled in attracting foreign capital, securing a $650 million syndicated loan in 2023 and a $250 million equity investment from Bain Capital in April 2024. These transactions underscore the trust financial institutions have in Masan's business execution and sustainable development strategies.

Masan Group has integrated ESG principles into its production and business activities, focusing on key areas like sustainable resource management, green growth, and sustainable development. In 2024, the group continues to align its operations with ESG and climate trends, with a vision towards 2030.

Sustainable resource management

Masan Group's commitment to the environment is evident in its investment in advanced, environmentally friendly factories. The group prioritises environmental protection measures in planning new projects and ensures that its factories and surrounding areas feature ample green space. For instance, Masan Consumer’s factories have around 20 per cent of their sites planted with trees, while Masan MEATLife’s chilled meat processing complexes boast green spaces covering 24 per cent to 31 per cent of their total area.

To improve energy efficiency and reduce carbon emissions, Masan employs several initiatives, such as using rice husks and sawdust for energy production, which is sustainable and supports local job creation. Masan Consumer has optimised production processes to minimise energy consumption and maximise the use of waste heat. The company was awarded the ISO 50001:2018 Energy Management System Certification in 2023, recognising its commitment to energy conservation.

Water management is another key aspect of Masan’s operations. In 2023, the company recorded a total water consumption of 123,828 megalitres, an 11 per cent reduction from 2022. Masan Consumer aims to reduce water use by 5 to 10 per cent per production unit by 2025 through enhanced water recycling practices. All effluents from Masan’s facilities meet Type A standards, the highest level according to Vietnamese Standards, before being discharged into the environment.