Travel is a great way for people to discover and learn amazing things about new lands. Besides, tourism gives locals the chance to display their patriotism and develop the economy.

With an in-depth understanding of daily life and traditional customs, who could better represent their hometowns than locals themselves.

Tourism has played a crucial role in boosting the economy and enhancing social living standards. The interaction between locals and tourists helps shape first impressions to directly influence service ratings.

Promoting the "local ambassador" image is essential for developing the economy and improving tourism service quality.

Choosing to become a local ambassador, local tour guides afford themselves a chance to earn an extra income and share their experience, knowledge, and even love of their hometowns with visitors.

Local guides could connect with tourists in several ways, including directly, via groups, forums or via collaboration with travel firms.

Choosing to become a local ambassador, local tour guides afford themselves
a chance to share their experience, knowledge, and even love of their hometowns
with visitors. Photo by Xin Chao Tours.

For example, Khoai Lang Thang, Chan La Ca, and Dung Thi Ma operate their own YouTube channel, named Xin Chao Tours that helps connect and produce local ambassadors.

A tourist group poses with a local guide inside a cafe/restaurant.
Photo by Xin Chao Tours.

"The companies run a meaningful mission for Vietnamese locals. We want to create a friendly and professional working environment for those who have a passion for travel and take pride in the value of their communities. Everyone can join the team, have a dream job with a high income, and improve their English skills. Plus, foreign tourists have a trusted place where they can find helpful support, set up tailored tours then ready for genuinely local experiences like a local", says the representative of Xin Chao Tours.