From the largest animal feed producer in the independent livestock market in Vietnam

The animal nutrition industry has witnessed strong growth in recent years in close relation with the growing global demand for animal proteins.

Royal De Heus from the Netherlands - Top 10 largest animal feed manufacturers in the world, with more than 110 years of experience in providing advanced solutions for animal nutrition, currently owns more than 90 feed mills globally, with products and services present in more than 75 countries and regions.

In Vietnam, De Heus is proud to provide millions of farming households with European-quality livestock, poultry, and aqua nutrition products, along with many innovations to help farmers save costs, improve productivity and create clean, safe, high-value and traceable products.

With the strategic acquisition of the complete Masan’s feed production activity in December 2021, De Heus has risen to become the largest animal feed producer in the independent feed market in Vietnam, with nearly 20 feed mills and 1 Premix factory, and warehouses across the country.

…to opening the first Premix Factory in Asia

The animal husbandry and aquaculture industry in Asia is full of growth potential, which comes with high demands for vitamin and mineral premixes. Being a leading player in the animal feed industry, De Heus has a significant internal demand for excellent quality premixes. Next, De Heus also wants to supply the market with equally high-quality premixes. A global premix footprint with seven factories around the world and the first factory in Asia will help De Heus reach closer to the ambition of becoming a leading global premix supplier, especially to countries with developing agricultural sectors where De Heus is already present: Vietnam, Indonesia, Myanmar, Cambodia and India.

De Heus hopes the customers recognize it as a provider of the holistic complete solution

On November 9, 2022, De Heus organized the Inauguration Ceremony of the De Heus Premix Factory in Dong Nai, with a capacity of 60,000 tons. This is the first Premix Factory of De Heus in Asia. It is located in Song May Industrial Park,  with favorable traffic conditions connecting key Southern economic provinces. This location allows De Heus to have easy access to high quality raw materials sources, suitable for producing premium quality ingredients for the animal feed industry in Vietnam.

Mr. Gabor Fluit – CEO De Heus Asia was pleased to share that De Heus has several Premix factories in Europe, but this is the first one in Vietnam and Asia.

“After the acquisition of Masan's animal feed business, De Heus's total sales volume of feed in Vietnam doubled. Along with the continuous development of De Heus in Cambodia, Myanmar, Indonesia, and India, the demand for high-quality premixes to produce the best quality animal feeds is increasing accordingly.

Premix is, by volume, a relatively small part of an animal feed formulation but it is like a ‘chip’ in a machine, even small but plays a significant role in the animal value chain. However, it plays an important role in the whole agriculture chain. Therefore, De Heus decided to invest in a new premix factory in Vietnam to ensure our product quality is stable and reliable, helping farmers to reduce costs, increase production efficiency, and therefore enhance their competitiveness in the market.”

“At this plant, we invested in entirely new and modern machinery, and cold storage, with a total value of more than VND200 billion. In particular, the Raw material silo is worth more than VND100 billion. This helps De Heus to manage the product quality well from input to output, which we are confident will help farmers improve both productivity and health of their animals, opening opportunities for exporting more and more products overseas,” Mr. Gabor said.

Overview of Premix Factory

Realizing the mission of bringing safe food to a growing number of consumers globally

While there are many available choices for premix, De Heus is confident to deliver one of the highest-quality premix products in the market to promote an overall higher chain efficiency, productivity and quality. De Heus powers progress to constantly learn, innovate and bring world-class products and services to our customers, with the goal to bring clean, safe and sustainable food towards the consumers.

De Heus's Premix product is expected to be a superior nutritional compound, bringing value and stature with a global position, a brand recognized in countries with a developed livestock industry around the world.

With daily efforts and creativity, through new business methods, applying sustainable agricultural production, De Heus strongly affirms its ambition to elevate its position as a leading Premix supplier in animal feed in Vietnam particularly and in Asia generally, contributing to bringing clean, safe, sustainably grown and produced food closer to consumers.