According to Marcio Coelho, vice president of Bosch AA ASEAN, the company is thrilled to embark on this journey with Thanh Cong Battery to introduce the SM Mega Boost battery to the Vietnamese market.

"Bosch has strategically tailored its product offerings to align with the specific requirements of Vietnamese vehicle owners. This includes considerations for vehicle types, the local climate, and driving conditions," he added.

Director of Thanh Cong Bach Van Dung said that it is his honour to launch the SM Mega Boost battery to the esteemed workshops and retailers present in Vietnam.

"We are confident in the quality of Bosch AA’s products, as they are engineered and tested using rigorous methods to guarantee performance," Dung said.

This significant milestone was marked by the presence of over 300 workshops and retailers at the launch event, solidifying Bosch's brand position as a trusted partner in the rapidly evolving automotive landscape.

Encased in a seamless and maintenance-free case, the SM Mega Boost battery now boasts a labyrinth lid with a built-in flame arrestor to improve safety. Furthermore, the thermoplastic casing material delivers excellent safety and high recyclability, thanks to its use of innovative and eco-friendly materials.

The battery contains a protective layer that prevents the shedding of active materials to prolong service life, whilst the negative plates are encapsulated in a tough polyethylene envelope separator to prevent the possibility of a short circuit, overheating, or overcharging.

Bosch established its first representative office in Ho Chi Minh City in 1994. Since 2007, it has expanded its footprint in Vietnam, where it now has branch offices in Hanoi and Danang and a powertrain solutions plant in Dong Nai province to manufacture belts for continuously variable automotive transmissions.

It also operates Bosch Global Software Technologies and an automotive research and development centre for mobility solutions in Ho Chi Minh City.

Bosch employs approximately 6,000 associates in Vietnam, and all four of its business sectors, namely mobility solutions, industrial technology, consumer goods, and energy and construction technology, have operations in the country.